I was thinking as I posted today's word—blossom—that the first thing that came to mind was the early 90's TV show. I always thought the actor that played Blossom (Mayim Bialik) was cute. In fact, I saw her at a club in LA in the early 00's and she asked me for a cigarette. I tried flirting with her but it turned out she had a boyfriend or fiancée or something. Anyway, my first thought was that it will be interesting to see how many people are reminded of that show, and how many people write about flowers blossoming or coming of age. I have a feeling a lot of people will mention that show. Then I thought maybe I should use "bloom," then I thought of Orlando Bloom and wondered if more people would post about him than flowers. Basically I was just thinking it was slightly sad how dominant a role pop culture plays in our lives. When I first saw the "I'm lovin' it" McDonald's tag line, I thought "how lame is that?". But now I understand the brilliance/manipulation of taking an everyday phrase and making it your tagline—it creates loads of free press. We can no longer "just do it" or "have it our way" or be "priceless." I'll bet you don't even know our slogan...